To empower, enable & develop people in marketing-related roles & unite them with like-minded people who can help them learn & grow.


We’re building a community to help people in marketing-related roles to develop new skills & knowledge in the automotive industry.

We’re making our knowledge, tools and advice available to our community.

We’re putting out a rally-call for organisations and people who are best-placed to support our community to reach their potential.

We’re advocating the development of people.  It’s that simple. 

“Everyone, senior or junior can play a part.  Everyone makes a difference to each other.  Everyone gets recognition…

People in senior roles can change people’s lives, grow their careers and mentor people, simply by sharing their knowledge through guest articles, round-table mentorships and fun get-togethers.

It’s common for administration roles to evolve into joint admin / minor-marketing roles, with a learn-as-you go approach.  Often alone in the roles and with no real communities, these people are commonly isolated, under-supported and personal growth is stunted.  We can change that.

The industry struggles to attract new, young talent (specifically university graduates) and rarely attracts time-skilled qualified marketing people away from other industries.  We can improve that. 

Over the last 5 years, we’ve observed the environment and it’s sad to watch – a negative cycle.

If you welcome the need to change that, then please join us.

Write for us  |  Promote your rising stars  |  Advertise with us

Tanesha Stafford
Co-founder, Armchair Marketing

Rising Stars


Senior Investors in people

Speakers & Influencers.

Marketing & technology companies

Marketing & tech investors

How you can help.

Help us to advocate the development of marketing people in the industry.

Provide marketing, business & technology advice to support those who need it.

Support the development of young marketing people in the industry.

Shape & develop automotive marketing with vision & insight.

Our sponsorship revenue directly contributes to events that support the development of automotive marketing professionals.  Help us to make a difference.

Fancy offering your wisdom? Speak at, or attend one our events.

Get Listed on The Top People in Automotive Marketing List.????

Write for our community. Inspire people & help them learn & grow.

What's in it for you?

Build domain & search engine authority.

Link to your key website pages.  Help your website to rank better.

Get useful feedback from the community.

Got an idea?  Test an appetite for change.

Increase exposure & brand awareness.

Build up awareness with a regular series of articles.

Get maximum reach for your press releases.

Does your latest release benefit the community? 

Build your profile & industry credibility.

Your words can inspire - use them wisely.

Grow your social media following.

We'll use multi-channel marketing to share your great content.

Build valuable connections.

Working together, we can do great things - one article at a time.

Doing good makes you feel good.

What are you waiting for?  Let's empower an entire industry together. 

Who knows - you might even generate a few leads...

Follow & share us for cake  ????* (*maybe)