Fancy a fun, engaging and common sense approach SEO evaluation at your dealership?
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☎️ 01604 879657
WHAT HAPPENS NEXT?
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Frequently Asked Questions...
Is it GDPR Compliant? (spoiler... yes, it is) 👮
If you give us any of your personal customer data.
Then you are deemed as the data controller. You are responsible for ensuring that the data you give us is compliant.
If you don’t give us any personal customer data.
Then we may use other data sources (e.g. Google & Facebook), who act as the data controllers or their own data.
Google & Facebook use their own user data, tracking, softwares and more, to offer you the opportunity to place your adverts in front of people who are looking and behaving like they want to buy a product or a service like yours.
They are responsible for the data that they give us access to.
These partners employ an extensive team of lawyers, regulatory compliance experts, and public policy specialists who look after privacy and security compliance.
What is GDPR?
The EU General Data Protection Regulation (GDPR) replaces the 1995 EU Data Protection Directive. The GDPR strengthens the rights that individuals have regarding personal data relating to them and seeks to unify data protection laws across Europe, regardless of where that data is processed.
What are your responsibilities as a customer?
Armchair Marketing customers will typically act as the data controller for any personal data they provide to Armchair Marketing’s services in connection with their use of Armchair Marketing’s services or their marketing partners, for example; Google, Instagram or Facebook’s services.
The data controller determines the purposes and means of processing personal data, while the data processor processes data on behalf of the data controller. Google & Facebook are the data processors and process personal data on behalf of the data controller when the controller is using their products via Armchair Marketings services.
Data controllers are responsible for implementing appropriate technical and organisational measures to ensure and demonstrate that any data processing is performed in compliance with the GDPR. Controllers’ obligations relate to principles such as lawfulness, fairness and transparency, purpose limitation, data minimisation, and accuracy, as well as fulfilling data subjects’ rights with respect to their data.
If you are a data controller, you may find guidance related to your responsibilities under GDPR by regularly checking the website of your national or lead data protection authority under the GDPR (as applicable)2, as well as by reviewing publications by data privacy associations such as the International Association of Privacy Professionals (IAPP).
You should also seek independent legal advice relating to your status and obligations under the GDPR, as only a lawyer can provide you with legal advice specifically tailored to your situation. Please bear in mind that nothing on this website is intended to provide you with, or should be used as a substitute for, legal advice..
Do I need to have advertising accounts (e.g. Facebook, Google Adwords, etc.)?
Sometimes you need an account, sometimes you don’t.
All of the requirements are listed in the key highlights in each product listing.
If you do need them, and you don’t have what we need, then we will usually place a link in the product listing to where you can purchase this as a bundle with the order you want. So you can buy both requirements at the same time.
Do Armchair Marketing need access to my Google, Facebook, Instagram and other accounts?
Again, sometimes we do, and sometimes we don’t. This will be detailed in the key highlights in the product listing.
If we gain access to your existing advertising accounts, then we will handle the information with the strictest of confidence and according to GDPR compliance controls. We are happy to sign an NDA (Non-Disclosure Agreement) if required.
We’ve worked with hundreds of automotive retailers and confidentiality is integral to continuing our good reputation.
How can I check the results / validate that you have delivered?
We’re happy to tell you that there’s no 'grey areas' or 'smoke and mirrors' involved in “why you didn’t get the results you expected”. What you see in the product listing is what you are ordering.
When your order is complete, we’ll send you a fancy report by email to confirm everything.
Cross-checking your results
On your order complete email, you’ll find information on various ways to cross-check the results inside any of your other marketing platforms, such as Google Analytics, Facebook, and your website amongst others.
Basic to Advanced
There will be some easy-to-understand, basic how to’s, along with some more complex advanced stuff for those with the know-how / looking to advance their skill sets.
Tracking & Tracking codes
Anything that can be tracked, will be tracked. We’ll provide any of the tracking information you need to help you understand more about the effect of your advertising, and we offer additional services to help you navigate a better ROI for your business by improving or advancing your digital marketing tracking overall.
If for any reason at all, you didn’t get what you ordered - we’ll refund your order.
How do I know your marketing generates real people, and real results?
Our biggest 'acquisition' marketing efforts come from the Google and Facebook platforms - which are used more than any other websites in the car buying journey.
Instead of being limited to a classified websites - you have the opportunity to appear in multiple Google searches and in between multiple Facebook posts.
People who buy our products have the opportunity to appear in the customer journey earlier and often because people visit search engines and use social media more than they visit classified websites.
We also use a lot of advanced technology (monitored by real marketing people) to make sure that your cars for sale only appear when people are demonstrating a shopping behaviour for them, which means you’re getting the absolute best out of your marketing spend and it will probably outperform your current advertising. There are some very clever algorithms at play that help us to get in front of the customers that matter to you via our digital marketing & advertising partners.
We are on a mission to help people in automotive sell things better and we're determined to give you more freedom and control over how you meet your current business challenges and provides you with way less reliance on traditional forms of advertising.
We're widely regarded as influencers in the automotive marketing space. A multi-award winning marketing team packed with 'on the ground' knowledge. We understand the journey end-to-end.
Our company is regularly invited to speak at automotive conferences all over the world because we know what it takes to win in this sector. We let our results do the talking and we've a long chain of success that leads right to this very engaging moment with you. Hello by the way! It's great to have you with us.
I place my order - so what happens next? 🤷
Your order is sent for a review.
When you complete your purchase, your order ends up with the award-winning automotive digital marketing team at Armchair Marketing, where it’s reviewed and your requirements are prepared.
Email confirmation & handy support team.
We’ll confirm you order really quickly by email and you can call us on 01604 879657, or use our live chat at anytime to talk things through.
If you’ve purchased anything personalised, we’ll send visuals.
So keep your eyes peeled for an email - you don’t have to respond to the email, it’s just our way of keeping you in the loop.
If you have a problem, or a question, or want to make a change - just let us know by replying to the email, using our live chat or giving our support team a call.
We’ll notify you when your order is live and again when it’s complete.
You'll get a fancy report at the end when everything is complete!
Have we missed something? Call us on 01604 879657 or hit the live chat.
Can I create my own adverts if I can’t see what I want?
The product range is growing all the time, we LOVE getting feedback about what products that you want.
- Try Leebot Easy Ads - it's exactly what you're looking for.
- Join our product creation advisory team.
- Send us something else you’ve seen somewhere else and ask us to review it.
My company is already running other online / traditional advertising - is this a problem? (Spoiler, no - it can enhance your campaign).
If you’re already running a marketing campaign, let’s say, an internal 0% Finance weekend event, then you can purchase these products alongside your existing advertising.
The products simply enhance and improve the campaign. Better still, the results are shown in the purchase, so you don’t have to wait until the end of the campaign to know if you got what you had hoped for!
It’s a really good idea to contact us on live chat or by calling 01604 879657 to speak with our support team about how we can set up multiple products to make a really great campaign!
We’re automotive marketing experts, so you might find it handy to hear what’s worked for our other clients in the past.
Can I buy packages for multiple locations at once?
You can absolutely do this.
It’s a pretty easy process, but you might not have the time or desire to complete all the details - so let us take the weight off your feet!
Call 01604 879657 or reach out on our live chat where one of our support team will take your requirements and set things up for you for free.
Who Are Armchair Marketing?
Armchair Marketing is a full service automotive digital marketing agency with experience in managing advertising campaigns for hundreds of automotive retailers and OEMs across the UK, parts of Europe and South Africa.
The company works in partnership with the UKs best digital advertising companies, such as; Google, Facebook, Instagram, Spotify, Bing, and more.
Armchair Marketing Ltd
The Old Dairy
Blisworth Hill Farm
Tel: 01604 879657
VAT Number: 239577659
Company number: 10079278
Founded: March 2016
Need something more stable? Armchair Marketing provide a more fixed approach to monthly management services i.e. PPC management, SEO, Social Media, etc?
Yes, you guessed it from the ‘subtly placed’ specifically key-worded header! 😉
Armchair Marketing offers a full stack of easy advertising software for marketing and sales pro’s, with an exclusive marketing consultancy team at its core. They’re powerful alone — but even better when used together.
We offer a full range of digital marketing services to the automotive industry. You might have better things to do than read through a comprehensive, alphabetical ordered list of services we offer, so here’s a few of the popular ones - give us a call or live chat with us if you want to know more!
PPC (Pay-per-click) Advertising Management
Creative Experience Marketing
Buy a product, or choose a bundle.
> Get your confirmation by email.
> Contact us at anytime to chat things through!
PREVIEW WITHIN 48 HRS
You'll get visuals before anything goes live, so look out for the email!
> You don’t have to reply, but contact us within 48 hours if you want to make a change.
NOTIFICATIONS & REPORTING
We’ll notify you by email when we go live.
> You’ll get a report at the end when everything's completed - and you can check your own Google Analytics: referrer: Leebot
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